Reframing the Early Years: Mini-Toolkit Developed for Early Years Framing Champions

This mini-toolkit is a quick and easy guide to support the use of framing strategies to drive effective communications about the Early Years. It was prepared by FrameWorks Institute for the Thriving Queensland Kids Framing Initiative, supported by Queensland Family & Child Commission (QFCC).

• Designed during a June 2024 framelab held for Framing Champions as part of the Thriving Queensland Kids Partnership.

• Supports use of 6 framing strategies to drive effective communications about young people.

• Sharing and using strategies across organisations can create a narrative that helps people see why the early years are so important and builds support for actions and reforms.