A quick guide to help us frame messages that drive positive change for children, young people and families.
Who is this for?
This is for everyone who is interested in communicating more effectively about the wellbeing of children, young people and families (particularly communications and policy professionals, advocates, practitioners, content creators).
This tool is best for people who have already been introduced to the fundamentals of framing, particularly if you are already familiar with the FrameWorks Institute’s published work in Australia.
What will this tool help you do?
- Create messages and communications materials that drive positive change for children, young people and families.
- Edit – and ‘frame-check’ – existing resources, websites and other messaging.
- Talk about children and families in a productive way, tell your stories more effectively, and shift public narratives.
Where did the Framing Checklist come from?
This tool has been created as part of the Thriving Queensland Kids Partnership’s Strategic Framing Initiative.
It presents a summary of framing strategies, recommendations and concepts from Australian-based research produced by the FrameWorks Institute, commissioned by key partners including Parenting Research Centre, The Kids Research Institute, Emerging Minds, Murdoch Children’s Research Institute, and related toolkits regarding children and youth in Australia.
This complements other framing resources, such as the Framing for Change Learning Hub.
Contents:
- One-page framing checklist
- Further information and key topics
- References and links to published research and toolkits
